Kobe Bryant has teamed up with Nike to design a new low-cut basketball sneaker. The sneaker, which is unusual in today’s world of basketball thanks to high-tops which provide more ankle support, weigh a meer 11.6 ounces.
Players who wear the low-cut sneaker will need to tape their ankles to prevent injury. Release for public purchase is scheduled for February.
For more details, check out this Yahoo! Sports feature by AP Sports Writer Tim Reynolds.
I wanted to share an example of how a company can utilize widgets and social media to cater to the season and play to the poor economy…
Chevys Fresh Mex has created “The Compadre” - a widget that was designed to engage online users with and includes a festive flash game and a special holiday offer. The widget can be embedded on any blog, Web site, or social networking site, and the top three online users who drive the most engagement win a party valued at $500.
Compadre Facts:
– The Compadre Widget offers an interactive “Mexican jumping bean” video game, Chevys Fresh Mex recipes, store locator with local taxi information, and holiday gift cards
– When buying holiday gift cards through The Compadre widget, holiday shoppers receive $10 back towards their next meal for every $50 card purchased
– The three users who drive the most engagement with the widget receive a party valued up to $500
– The Chevys holiday party destination offers all the information you need to plan your holiday party – whether it happens at Chevys or not!
Good luck to all of those who participate!
Hard to believe, but the former teen heart throb Taylor Hanson is all grown up, with a growing brood that now includes a 4th baby. According to People, Taylor’s wife gave birth to Viggo Moriah on Tuesday.
Sony is expected to launch Home later today. Home, which will be available for PS3 users, rivals the formerly popular SecondLife and allows players to create avatars that interact with other virtual characters in cyberspace.
Sony’s Home joins the PS3’s video download functionality which has 15 million subscribers worldwide.
Need proof that online video is continuing to grow?
According to ComScore, the viewing of videos on Google owned sites (i.e. YouTube) grew 6.5% to almost 5.4 billion views. In October, YouTube commanded a whopping 39.7% of all videos viewed, with its next closest competitor being Fox Interactive with 3.8%.At the same time, its share of the video category is down almost 10% over the same time period.
Why?
Because of new(er) sites like hulu.com which grew video views 97% between July and October to reach 235 million views and move into the No. 6 spot. It went from 1% of the share of online videos viewed to 1.7%. Hulu was also the biggest riser in terms of unique visitors, and noted ComScore, while the duration of the average online video was three minutes, the duration of the average online video viewed at Hulu was 11.6 minutes
Yahoo sites, which were responsible for 2.7% of all videos viewed with 363 million views, up from 2.4% share in July.
Fox Interactive Media sites lost 0.1% in share, but gained 74 million views.
And Viacom Digital lost 0.1% of share but gained 59 million views.
Disney lost the most share and was the only property in ComScore’s top 10 to actually lose video views between July and October; views were down 32%. But Disney property ESPN broke into the top 10 in October, with 105 million views.
When it came to unique viewers, the biggest riser was again Hulu, which broke into the top 10. In total, 77% of the total
The Daily News is reporting that the New York Yankees have signed CC Sabathia to a 7 year $160 million dollar contract. While the details are still not confirmed, it sounds like Brian Cashman met with CC Sabathia and his wife at their home in San Francisco where they came to an agreement that upped the original 6 year $140 million offer.
Even with today’s economy as it is, there was a common belief within the industry that sports were protected from the economic downturn. Today, we’ve learned that isn’t completely true. According to the New York Times, NFL Commissioner Roger Goodell has announced that the NFL will cut 150 jobs after the upcoming Super Bowl. Compared to some other recent corporate layoffs 150 may seem like a small number, but it represents nearly 10% of the NFL staff. Job cuts will affect the New York, New Jersey, and LA offices for the NFL.
MySpace has announced the development of a single sign on service, which apparently follows on the heels of similar programs that were created by Google and Facebook (so why is this the first time I’ve heard about it…?? hmmm), which were launched last week.
The service allows users to easily sign onto third party sites via the MySpace platform, and includes partners such as: Vodafone, Netvibes, AOL, Flock, Eventful, Flixster, and Yoono… not to mention the fact that this effort also supports Google’s Friend Connect.
I don’t know about you, but I rarely log onto MySpace anymore let alone use it as a platform to log onto other sites. Can’t say that I would want to use the platforms that have been designed by Google and Facebook either, but I would be happy to see y’all prove me wrong.
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