Chevys Fresh Mex and “The Compadre”
I wanted to share an example of how a company can utilize widgets and social media to cater to the season and play to the poor economy…
Chevys Fresh Mex has created “The Compadre” - a widget that was designed to engage online users with and includes a festive flash game and a special holiday offer. The widget can be embedded on any blog, Web site, or social networking site, and the top three online users who drive the most engagement win a party valued at $500.
Compadre Facts:
– The Compadre Widget offers an interactive “Mexican jumping bean” video game, Chevys Fresh Mex recipes, store locator with local taxi information, and holiday gift cards
– When buying holiday gift cards through The Compadre widget, holiday shoppers receive $10 back towards their next meal for every $50 card purchased
– The three users who drive the most engagement with the widget receive a party valued up to $500
– The Chevys holiday party destination offers all the information you need to plan your holiday party – whether it happens at Chevys or not!
Good luck to all of those who participate!
Hey Tristan - thanks for your note. Why not embed the Compadre Widget yourself and try for that $500 party?
Comment by Paul — Thursday, December 18, 2008 @ 14:14